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Wednesday, January 22, 2014

Matt Cutts Clarifies Guest Blogging is Dead for SEO

Matt Cutts dropped the hammer today on those who are guest blogging for links.

Matt Cutts declared “I’m calling it: if you’re using guest blogging as some way to gain links in 2014, you must probably stop. Why? Because over time it’s become a more and more spammy observes and if you’re doing lots of guest blogging then you’re hanging out with extremely bad company.”

Downfall of Guest Blogging SEO

He shows the following email:

We are a website that runs by guest bloggers although we’ve tightened up our guidelines to only settle for the best posts out there. I, very like Cutts is basically obtaining disgusted all the crap out there. Cutts later explained “… stick a fork in it: guest blogging is done; it’s simply gotten too spammy. Generally I wouldn’t suggest accepting a guest blog post unless you're willing to vouch for someone personally or recognize them well. Likewise, I wouldn’t suggest counting on guest posting, guest blogging sites, or guest blogging SEO as a link building strategy.”

So if you don’t get what he’s talking regarding. If you’re willing to own someone blog on your blog for you, they higher produce sensible content and be a reputable person. You’re staking your reputation and also the name of your blog on them. I’d imagine that it'll hurt your blog/website if you have got crappy content or crappy authors on that.

Where Do I Start?

So currently comes the big question, wherever do i get started with higher quality guest posting and building quality links? Honestly, there are a million places to induce started. Join your area people and become a powerful voice for positive. Browse and investigate SEJ, SEL, SEW, Moz, SEO Wonder Markets, Wordstream, Hubspot, Social Media Examiner, iAquire, Google Webmaster blog, Bing Blog, and 100′s of others. Become the professional. Investigate posts, show the community that you’re value listening too. Then begin small. Get your own blog. Signup for the Examiner (pretty simple to get into). Then work your high.

Remember: only post sensible info that’s valuable to readers. Honestly, if you’re putt up content that Matt Cutts would browse and wish to strangle you… you most likely shouldn’t place it up.

Updated: 

Cutts added to his post “There are still several sensible reasons to do some guest blogging (exposure, branding, magnified reach, community, etc.). Those reasons existed manner before Google and they’ll continue into the longer term. And there are completely some fantastic, high-quality guest bloggers out there. I modified the title of this post to make it a lot of clear that I’m talking regarding guest blogging for search engine optimization (SEO) functions.”

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